MRG's Sales Performance Assessment™ (SPA) is a powerful offering that helps create a high performance sales force that will drive business growth. Our research studies on sales performance indicate there is no one "right" way to sell. Top performers differ depending on their industry, company, geography and role. While sales performance is highly influenced by external factors, our model of measuring 18 Sales Behaviors and 6 Sales Drivers provides insight into individual performers and collective teams.

Used independently or in combination with other MRG offerings, Sales Performance Assessment™ products will help you:

  • Identify specific behaviors and practices needed to achieve your organization's sales goals
  • Set expectations for sales behaviors that are clear and consistent
  • Build accountability into the sales development process
  • Create selection criteria that help predict the success of sales job candidates
  • Develop reward and recognition programs that improve retention